http://www.signaturestrategies.com Buzzworthy Branding: Helping Pros and Tyros Profit from the Power of Branding Wed, 18 Jan 2012 18:56:38 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 http://www.signaturestrategies.com/branding-resources/remarkable-branding-website/ http://www.signaturestrategies.com/branding-resources/remarkable-branding-website/#comments Fri, 02 Apr 2010 17:32:09 +0000 Martin Jelsema brand loyaltybrandingcult brandingThe Cult Branding Companyword of mouth http://www.signaturestrategies.com/?p=534

Cult branding: how to do it. BJ Bueno, author of The Power of Cult Branding, has...

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Three more outstanding branding books I promised reviews on three other branding books I’ve...

Branding books that might actually help you brand Here are the first three books that have been the...

]]> http://www.signaturestrategies.com/branding-resources/branding-books-left-field/feed/ 0 http://www.signaturestrategies.com/branding/outstanding-branding-books/ http://www.signaturestrategies.com/branding/outstanding-branding-books/#comments Sun, 21 Feb 2010 04:22:49 +0000 Martin Jelsema http://www.signaturestrategies.com/?p=452

Branding Books from Left Field the three books I’m recommending today address three non-branding topics,...

Branding books that might actually help you brand Here are the first three books that have been the...

]]> http://www.signaturestrategies.com/branding/outstanding-branding-books/feed/ 0 http://www.signaturestrategies.com/branding-resources/branding-books-brand/ http://www.signaturestrategies.com/branding-resources/branding-books-brand/#comments Thu, 11 Feb 2010 19:41:30 +0000 Martin Jelsema Blue Ocean Strategybranding booksbranding resourcesBrandSimpleThe Infinite Asset http://www.signaturestrategies.com/?p=418

Three more outstanding branding books I promised reviews on three other branding books I’ve...

Branding Books from Left Field the three books I’m recommending today address three non-branding topics,...

]]> http://www.signaturestrategies.com/branding-resources/branding-books-brand/feed/ 0 http://www.signaturestrategies.com/branding-resources/a-new-blog-about-branding-surfaced-in-australia/ http://www.signaturestrategies.com/branding-resources/a-new-blog-about-branding-surfaced-in-australia/#comments Sat, 19 Apr 2008 05:56:27 +0000 Martin Jelsema Australian brandingbranding blogpositioning statement http://www.signaturestrategies.com/branding-resources/a-new-blog-about-branding-surfaced-in-australia/ http://www.signaturestrategies.com/branding-resources/a-new-blog-about-branding-surfaced-in-australia/feed/ 0 http://www.signaturestrategies.com/branding-resources/my-branding-guru-totem-pole/ http://www.signaturestrategies.com/branding-resources/my-branding-guru-totem-pole/#comments Tue, 15 Jan 2008 16:09:28 +0000 Martin Jelsema Al RiesbrandingDavid AakerDoug HallGuy KawasakiHarry BeckwithJay LevinsonMarty NeumeierRobert MiddletonSeth GodinTom Peters http://signaturestrategies.com/main/my-branding-guru-totem-pole/

Brand Guru? Not every blogger is an expert. As I scanned my Google Alert citations this afternoon, I...

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If I were CEO, I would discourage departmental brands I'm responding to Steve Woodruff's blog about branding corporate departments....

Blogging Is Branding: a novel idea Blogging is branding. Branding allows your audience to see your...

Developing branding for referrals: the N.U.D.E. Model in action Scott Degraffenreid, in his book, Embracing the N.U.D.E. Model: The...

]]> http://www.signaturestrategies.com/branding/have-a-perplexing-branding-problem/feed/ 0 http://www.signaturestrategies.com/logo_design/color-a-vital-element-of-branding/ http://www.signaturestrategies.com/logo_design/color-a-vital-element-of-branding/#comments Thu, 13 Dec 2007 18:46:30 +0000 Martin Jelsema brandingcolorcolor wheelgraphic standardslogo design http://signaturestrategies.com/logo_design/color-a-vital-element-of-branding/

Helping your brand become colorful Since color is such an important tool of branding, I...

Logo design guidelines abet a strong brand Unless you’re a graphics designer, you may never design a...

Three criteria for a good logo Eric Karjaluoto of smashLAB Inc and his group designed a...

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