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	<description>Buzzworthy Branding: Helping Pros and Tyros Profit from the Power of Branding</description>
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		<title>Two great sources concerning brand managment</title>
		<link>http://www.signaturestrategies.com/main/two-great-sources-concerning-brand-managment/</link>
		<comments>http://www.signaturestrategies.com/main/two-great-sources-concerning-brand-managment/#comments</comments>
		<pubDate>Mon, 05 May 2008 19:59:14 +0000</pubDate>
		<dc:creator>Martin Jelsema</dc:creator>
				<category><![CDATA[Brand Managment]]></category>
		<category><![CDATA[Main]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[branding strategies]]></category>
		<category><![CDATA[Branding Strategy Insider]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[Harvard Business School]]></category>
		<category><![CDATA[HBS]]></category>
<category>brand management</category><category>branding</category><category>branding strategies</category><category>Branding Strategy Insider</category><category>brands</category><category>Harvard Business School</category><category>HBS</category>
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		<description><![CDATA[Here are two blogs I recommend highly for meaty content on branding. Whether you're a pro or tyro, you'll find good info at Branding Strategy Insider and at HBS Working Knowledge
Related posts:<ol>
<li><a href='http://www.signaturestrategies.com/brand_managment/the-troubled-sears-brand/' rel='bookmark' title='The troubled Sears brand:'>The troubled Sears brand:</a> <small>Jack Trout, co-author of Positioning, thinks those Sears sub-brands (Kenmore,...</small></li>
<li><a href='http://www.signaturestrategies.com/branding_strategies/hire-a-copywriter-as-brand-strategist/' rel='bookmark' title='Hire a Copywriter as Brand Strategist'>Hire a Copywriter as Brand Strategist</a> <small>Significant branding value can be provided from an outstanding copywriter....</small></li>
<li><a href='http://www.signaturestrategies.com/branding/down-to-earth-commentary-about-branding-from-the-ivory-tower/' rel='bookmark' title='Down-to-Earth Commentary about Branding from the Ivory Tower'>Down-to-Earth Commentary about Branding from the Ivory Tower</a> <small>I’ve just discovered a new web site with some fine...</small></li>
</ol>]]></description>
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